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Brand Development

Does your Irish Brand have a clear vision?

Is it relevant in the Irish marketplace?


Building a brand, existing or new, is one of the core strengths of the LocalMarketing team. We provide the tools you need to communicate your brand vision to your target audience and consistently replicate that core message across all key channels.

A strong brand strategy should be linked to your overall business plan and clearly portray the core objectives of your company to relevant customers in the Irish marketplace. International brands need to ensure their brand is suitably adapted in order to appeal to Irish consumers.

A recognizable brand is one of a company’s most valuable assets. Brand development covers a multitude of areas, creativity and design, consistency in messaging and an ongoing process of adapting core values based on customer feedback and competitor activity.

Our Services Include:

  • Identifying Target Audience

  • Market Analysis

  • Brand Tone of Voice

  • Brand Value & Brand Vision


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